Yoyo Insight

Bringing you the latest in retail, mobile tech and customer engagement

Mass personalisation on the high street – adapt or die

Enhancing the personalised experience for customers is vital to bricks and mortar survival, says Yoyo’s head of retailer product, Dom Povey. He reveals five ways retailers can introduce mass personalisation to the high street….

Mass personalisation on the high street – adapt or die

Enhancing the personalised experience for customers is vital to bricks and mortar survival, says Yoyo’s head of retailer product, Dom Povey. He reveals five ways retailers can introduce mass personalisation to the high street….

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Students outspend workers on lunch

20-year-old students spend nearly 14% more on lunch compared to 30-year-old workers, according to new data from Yoyo. Yoyo analysed 8000 random individual lunchtime transactions of 20-year-olds across 152 student canteens between February and…

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7 ways to prepare for the UK tech skills shortage

Tech is on course for a talent shortage. To combat the rising uncertainty brought on by the prospect of Brexit, Yoyo’s head of people and talent, Clare Mullen says that recruiters need to open up to new ideas……

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